ELLIOT KEHINDE NIMOTA

Results-driven Marketing Professional

Alagbado, NG.

About

Highly analytical and results-driven Marketing Professional with over 10 years of experience in financial services and construction sectors, adept at developing and executing strategic marketing initiatives. Proven ability to leverage market research and customer insights to enhance pricing strategies, drive engagement, and improve brand visibility. Committed to fostering business growth through meticulous planning and effective campaign management.

Work

Excel Construction Company

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Marketing Officer

Sango, Ogun State, Nigeria

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Summary

Drove marketing and brand awareness efforts for a construction firm, focusing on market penetration and client relationship management to support business expansion.

Highlights

Implemented local marketing strategies that expanded market reach and generated new business leads for construction projects.

Managed and updated client databases, improving communication efficiency and fostering stronger client relationships.

Created compelling marketing collateral, including brochures and presentations, to effectively showcase company services and projects.

Analyzed market trends in the construction sector to identify key client segments and inform targeted outreach initiatives.

Afribank Nigeria Plc

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Marketing Officer

Lagos, Lagos, Nigeria

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Summary

Spearheaded marketing initiatives within the financial sector, focusing on customer engagement and product promotion to support business growth.

Highlights

Developed and executed targeted marketing campaigns for financial products, contributing to increased customer acquisition by an estimated 15%.

Conducted in-depth market research and competitive analysis to identify new opportunities and inform strategic decision-making.

Managed client relationships and communicated product value propositions, enhancing customer satisfaction and retention.

Collaborated with sales teams to develop promotional materials and strategies, supporting achievement of quarterly sales targets.

Education

Federal Polytechnic Offa

Offa, Kwara State, Nigeria
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Higher National Diploma (HND) Marketing

Secondary Education

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Certificate General Studies

Federal Polytechnic Offa

Offa, Kwara State, Nigeria
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Ordinary National Diploma (OND) Business & Management Studies

Secondary Education

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Certificate General Studies

Publications

Evaluation of pricing techniques and the relative Customers Responses in a competitive marketing environment: A case Study Of Mr. Biggs Division of U.A.C

Dept. of Marketing, Federal Polytechnic Offa

An unpublished project submitted to the Department of Marketing, Federal Polytechnic Offa, Kwara State, focusing on pricing techniques and customer responses within a competitive marketing environment, using Mr. Biggs Division of U.A.C as a case study.

The marketing concept as a survival strategies to sustain a firm in a depressed economy: A case study of NIPAL Nig. Ltd. Ibadan

Academic Project

A case study examining marketing concepts as survival strategies for firms in a depressed economy, with a focus on NIPAL Nig. Ltd. in Ibadan.

Languages

English

Certificates

NIIT Certificate in SWIFT program

NIIT

Skills

Marketing Strategy

Market Research, Competitive Analysis, Campaign Management.

Client Relationship Management

Customer Engagement, Communication, Client Acquisition.

Product Promotion

Brand Awareness, Marketing Collateral, Sales Support.

Data Analysis

Market Trends, Pricing Strategies, Customer Insights.

Strategic Planning

Business Growth, Goal Setting, Initiative Development.

SWIFT Program

Business Management

Self-Management

Limited Supervision, Resourcefulness, Commitment.

Interests

Reading

Travelling

Music

Listening to Music.

References

Mr. Gbenga Afolarin

Account Officer, Excel Construction Company, plot 14/16 Alishiba Road Sango, Ogun State. Phone: 08149570865

Mr. Kamal Arowomole

Marketing Department, Federal Polytechnic Offa, Kwara State.

Dr. Seye Alademerin

Tai Solarin College of Education, Ijagun, Ogun State. Phone: 08033605380